Did you know the fashion industry is one of the biggest contributors to the pollution of the planet? At JBIER, sustainability is a key factor in our business model as we provide second-hand items through our @JBIER Poshmark account as well as through our resale page on our website. Shopping sustainably has become more common, as people have begun to reduce their consumption for a better quality of life in the future. Poshmark released their findings in honor of Earth Month and we are here to share what we’ve learned with all you fashionistas! Let’s talk numbers for a moment. 60% of consumers throw away clothes within a year of purchasing them. This is an eye-opening number as this shows the substantial amount of waste created by fast fashion. Another alarming statistic is that the production of one pair of jeans uses 7,500 liters of water. According to this report, 74% of items sold on Poshmark in 2019 were second-hand, JBIER being part of that percentage. Circular models of selling clothes will not only extend the life of these items but extend the life of our planet. Poshmark’s Re-posh system allowed users to re-list products in order to encourage extending the lifespan of clothes. At JBIER you don’t have to compromise stylish pieces in order to be sustainable. Explore shoulder bags, straight-leg jeans, colored sunglasses, and more 'trendy' sustainable staples.

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JBIER's mission is to show shoppers that no matter your style, shopping second-hand can be fun, easy, and trendy. While all clothing utilizes a hefty production process, the volume and speed at which fast fashion moves are destructive. Shopping second-hand mitigates this process as the merchandise is not being produced for your consumption. JBIER's goal is to provide a seamless and exciting way to build your wardrobe with unique pieces that don't contribute to this harmful process.